What We Do

  • 360 degree marketing evaluation. We measure results by channel and the combination of channels. Analyze what campaigns are producing the greatest result and determine WHY.
  • Campaign optimization. We ensure you hit the right people at the right time with the right offer to generate optimum return on your marketing spend.
  • Analytic strategy. Our statisticians are experienced in developing retention, reactivation, acquisition, and segmentation models for your industry using competing methodologies for maximum yield.
  • List evaluation. Lists are our life. Are your lists REALLY fresh? Qualified? Complete? If you'd like to identify and fill in the gaps, give us a call. Evaluation and consultation is FREE.
  • Multi-channel evaluation. We maximize the effectiveness of your touchpoints, and identify your customers channel preferences, using proven data driven processes.

Events

DMA2010 CONFERENCE & EXHIBITION ,
October 9-14, 2010. Moscone Convention Center. San Francisco, CA. DMA2010 has it all — the latest technology, current research, renegade thinkers, industry giants, hundreds of educational sessions, thousands of your peers, and the world’s largest exhibition for direct and interactive marketers. DMA2010 will feature more than 130 educational sessions and roundtables led by 350+ experts and marketing gurus. Plus, you'll meet hundreds of exhibiting companies covering all aspects of marketing in the world's largest exhibit hall.

 

2010 Washington Nonprofit Conference - January 28, 2010.Washington, DC

Nonprofits are facing many challenges today - the aftereffects of 9/11, pending privacy legislation and do not call restrictions, and donor retention. This conference brings together both nonprofit experts, agencies that specialize in nonprofit fundraising, and nonprofit list managers to focus on the unique requirements of nonprofit charities, associations and other organizations. Click here to register

Affiliates

ATME NAMA DMA
Terrapass   NEMA